‘Quaint Villages of Kent County’ campaign a hit among tourists


Apparently people like Quaint Villages, as that’s the name of a branding effort by one Delaware county that seems to be paying off.  Since the ‘Quaint Villages of Kent County’ campaign began last year, Kent County has seen a jump of $4.5 million in tourism spending.  Tourism officials say the county is well on its way to reaching its goal of reaching $12.4 million by the end of June of 2018.  The campaign was launched after visitor spending in Kent County saw a slight decline in 2015, while overall, the state saw an increase of more than four percent.  The campaign sheds a light on Kent County’s unusual collection of towns and its wide selection of foods, festivals and events, such as the Air Mobility Command Museum, Dover Downs and the Monster Mile.